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September 12, 2007
Executive VP of Global Marketing To Leave
Michael Mendenhall, a long-time Walt Disney Company executive, has been appointed as senior vice president and chief marketing officer at HP, effective Oct. 1, 2007. Mendenhall has spent the past 17 years at the Walt Disney Company. As Executive VP of Global Marketing, he directed all marketing and publicity activity for Walt Disney Parks and Resorts, a $10 billion business and is credited as the brain father of most recent promotional campaigns including the current Year of a Million Dreams campaign.
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Michael Mendenhall, a long-time Walt Disney Company executive, has been appointed as senior vice president and chief marketing officer at HP, effective Oct. 1, 2007. Mendenhall has spent the past 17 years at the Walt Disney Company. As Executive VP of Global Marketing, he directed all marketing and publicity activity for Walt Disney Parks and Resorts, a $10 billion business and is credited as the brain father of most recent promotional campaigns including the current Year of a Million Dreams campaign.
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