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June 21, 2007
Disney Consumer Products Sales to Rise 13%
Global retail sales of Walt Disney Co. consumer products are expected to rise 13 percent to a record $26 billion in fiscal 2007 and the company plans to nearly double that figure within seven years, Disney Consumer Product Chairman Andy Mooney stated. Disney has more than doubled global retail sales and diversified product lines since Mooney took over in 2000, when 80 percent of sales came from Winnie the Pooh and Mickey Mouse merchandise. Disney licenses its characters and intellectual property to manufacturers, and receives royalties and other revenue equal to a low double-digit percentage of retail sales.
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Global retail sales of Walt Disney Co. consumer products are expected to rise 13 percent to a record $26 billion in fiscal 2007 and the company plans to nearly double that figure within seven years, Disney Consumer Product Chairman Andy Mooney stated. Disney has more than doubled global retail sales and diversified product lines since Mooney took over in 2000, when 80 percent of sales came from Winnie the Pooh and Mickey Mouse merchandise. Disney licenses its characters and intellectual property to manufacturers, and receives royalties and other revenue equal to a low double-digit percentage of retail sales.
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