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May 14, 2007
Big Bazaar Stores to Stock Two Disney Lines
Walt Disney Co. has signed its first major agreement to sell a custom-made range of merchandise at an Indian retailer. Big Bazaar, the supermarket chain of Pantaloon Retail India Ltd, India's largest listed retail company, will start selling a range of clothes, toys, party decorations, comic books and other merchandise at all its 52 stores across India. While Big Bazaar had been selling Disney merchandise for more than two years, this agreement will involve special store-in-stores and creating products for the two Disney products that it has a licence for: Power Rangers and Disney Princess.
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Walt Disney Co. has signed its first major agreement to sell a custom-made range of merchandise at an Indian retailer. Big Bazaar, the supermarket chain of Pantaloon Retail India Ltd, India's largest listed retail company, will start selling a range of clothes, toys, party decorations, comic books and other merchandise at all its 52 stores across India. While Big Bazaar had been selling Disney merchandise for more than two years, this agreement will involve special store-in-stores and creating products for the two Disney products that it has a licence for: Power Rangers and Disney Princess.
Posted By: Figment! @ 11:26 PM | 
