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February 22, 2006
Sharpie Signs 5-Year Deal with Walt Disney World Resort
The Walt Disney World Co. and Sharpie, a division of Sanford LP, a Newell Rubbermaid company report they have formed a strategic alliance that joins Sharpie markers with the magic of the Walt Disney World Resort. Sharpie's agreement with Walt Disney World Co. includes marketing and promotional rights, sponsorship of several popular Walt Disney World Resort events and experiences, and on-site promotional presence for the Sharpie marker brand at the Walt Disney World Resort near Orlando, Fla.
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The Walt Disney World Co. and Sharpie, a division of Sanford LP, a Newell Rubbermaid company report they have formed a strategic alliance that joins Sharpie markers with the magic of the Walt Disney World Resort. Sharpie's agreement with Walt Disney World Co. includes marketing and promotional rights, sponsorship of several popular Walt Disney World Resort events and experiences, and on-site promotional presence for the Sharpie marker brand at the Walt Disney World Resort near Orlando, Fla.
Posted By: Figment! @ 5:33 PM | 
