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January 05, 2005
"What's Next? 72,000 Football Fans Are Going to Disneyland!"
Disney's famous "What's Next?" commercial received an extreme makeover today as 72,000 ticket holders at the Fed Ex Orange Bowl National Championship game in Miami shouted "I'm going to Disneyland!" after each of them received a surprise free ticket to any Disney theme park in the world. The largest Disney theme park ticket give-away ever was part of the launch of the biggest celebration in the history of Walt Disney Parks and Resorts -- the "Happiest Celebration on Earth," beginning May 5, 2005.Football fans in the stadium were delighted when Mickey Mouse made a surprise appearance at the end of the third quarter and personally invited each of them to the global celebration saluting the 50th anniversary of Disneyland Park in California. All 11 Disney theme parks around the world (including Hong Kong Disneyland Park, opening September 12, 2005) will join the celebration.