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March 16, 2004

Radio Disney Targets Tween Rock

Radio Disney reaches an estimated 23 million 6- to 11-year-olds, for whom it is the radio brand. Its broadcasts are heard in 58 U.S. markets -- including 18 of the top 20 -- that reach 61% of the nation. The network owns and operates 56 AM stations and seven FM stations and continues to expand its reach in North America and worldwide.

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