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March 08, 2004
Disney's Brand is Potential Gold Mine
The Walt Disney Company shareholder revolt and the resulting dip in stock price did little to change the company's position on one issue...it's value. In turning down Comcast's pitch, the Disney board left open the possibility of entertaining another bit...that is if it is "reasonable." However, when it comes to Disney, whose reputation for family entertainment is world famous, just what is reasonable? Disney has become one of the most-recognized names on the planet -- a name that parents have learned to trust. It's this reputation, experts say, that will ratchet up the price for Comcast or any other potential suitor.
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Posted By: Ray @ 9:21 AM | 
